Chiranjeevi Dhaba Faces Legal Notice Over Star’s Name; Owner Explains
Chiranjeevi Dhaba Faces Legal Notice for Name Use
The Chiranjeevi Dhaba, located in Nallagandla, Hyderabad, has recently come under scrutiny for allegedly using the iconic Telugu star’s name and likeness. Following the circulation of this news, the restaurant owner, Ravi Tej, addressed the issue on Instagram to clarify the situation.
Owner’s Response and Clarifications
The owner of Chiranjeevi Dhaba spoke in a video to reveal that he had indeed received a legal notice after a Hyderabad Civil Court mandated protections over Chiranjeevi’s personality rights. He emphasized that he opened the restaurant as a tribute to the star and not for commercial exploitation.
Tej stated, “It was created out of admiration. We never intended to cause any harm.” He expressed hope that once Chiranjeevi’s team understood this, they would be amenable to the arrangement. He also mentioned a positive discussion with the actor’s representatives regarding the use of his name.
In closing, he reassured viewers that as long as the restaurant maintains respect for Chiranjeevi’s image, there’s nothing to worry about. He thanked the actor for their understanding and support.
Chiranjeevi’s Legal Action for Personality Rights
In November, a Hyderabad court granted an injunction to Chiranjeevi, aiming to protect his personality and publicity rights from unauthorized commercial usage. This includes his name, image, and voice across various media formats. Chiranjeevi has actively sought legal recourse to control and safeguard his identity against unauthorized use, including incidents involving AI-generated content that misrepresented him.
After appearing in films like *Waltair Veerayya* and *Bhola Shankar* in 2023, Chiranjeevi is set for future projects including *Mana Shankara Vara Prasad Garu*, among others. As one of the prominent figures in Tollywood, his legal actions underscore the importance of protecting celebrity rights.
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