Teens Use Livestream and Meme Coin to Reveal Potential New Drake Music

## Drake and the Meme Coin Phenomenon

Drake is likely aware of the trending phenomenon called meme coins in the cryptocurrency space. These coins allow nearly anyone to create their own digital currency, often elevating its value through viral marketing techniques. Notable examples include the Green Dildo Coin, which became a sensation during WNBA games, and the $TRUMP and $MELANIA coins launched during President Trump’s election campaign, rumored to have garnered nearly $2 billion in anonymous donations.

## The Rise of Pump.fun

Most meme coins are launched on the Solana blockchain, with Pump.fun being a popular platform for enthusiasts. This site enables users to start their coins without any technical expertise. Recently, Pump.fun relaunched its streaming feature, allowing creators to promote their projects via live broadcasts.

## Drake’s Unexpected Leak

As a co-owner of the crypto gambling site Stake, which includes the streaming platform Kick, Drake is no stranger to the crypto realm. However, even he was caught off-guard when two teenagers inadvertently leaked an unreleased track during a livestream promoting their meme coin, $BAGWORK. During this stream, the duo played what seemed to be a new single from Drake’s upcoming album, *Iceman*.

When Drake discovered the leak, he reached out to Adin Ross on Kick to find out more about the streamers involved. Initially skeptical, Ross believed Drake was aware of who they were and expressed disbelief. Drake replied, frustrated, “What the fuck.”

## The Messaging in the Leak

The track that was leaked features lyrics that appear to take jabs at LeBron James. Fans pointed out the beat was previously teased during Drake’s own livestream, reinforcing the authenticity of the leak. Ross later contacted the creators of $BAGWORK for insights into how they obtained the track, but they insisted he join their stream to reveal their methods.

## Viral Coin Value

Clips from the livestream quickly gained traction, causing the coin’s value to surge momentarily, reaching a market cap of $53 million before stabilizing around $30.89 million. To counteract “pump-and-dump” schemes, Pump.fun incentivizes creators by sharing a portion of transaction fees from trades of their coin. During this viral event, the creators reportedly made $83,410 in rewards.

## The Creators’ Antics

The $BAGWORK creators, Alon Cohen, Noah Tweedale, and Dylan Kerler, are no strangers to risky online stunts. They have made headlines for running onto fields during Dodgers games and clashing with well-known fitness influencers to promote their coin.

## Growth of Pump.fun

Founded in 2024, Pump.fun has rapidly ascended to become one of the leading platforms in the crypto world. In June, they raised approximately $600 million in just minutes during their Initial Coin Offering, while private investments pushed this total beyond $1 billion. Previously, the platform offered live streaming features that were temporarily halted due to inappropriate content being shared. However, after tightening content moderation, they revived livestreaming earlier this year.

Pump.fun’s future approach to handling unexpected incidents, like copyright violations from music leaks, remains uncertain.

What are your thoughts on the intersection of music and cryptocurrency? Would you participate in such an event?