Juicy Couture Teams Up with Angel Reese for Exciting Collaboration

Juicy Couture Welcomes Angel Reese as Global Ambassador
A New Collaboration
Juicy Couture, the renowned fashion and lifestyle brand, has announced its partnership with Angel Reese, a two-time WNBA All-Star. As part of the Authentic Brands Group portfolio, Juicy Couture has chosen Reese as its global ambassador and creative collaborator, recognizing her influence both on and off the basketball court.
Embracing a Signature Style
Reese has established herself with impressive partnerships, collaborating with brands like Reebok and Beats. She will represent Juicy Couture’s Viva La Juicy fragrance and co-create her own apparel line, dubbed ‘Angel Couture’. This collaboration is a nod to her admiration for the brand’s unique style and vibrant energy, which have inspired her personal approach to fashion.
The Vision Behind ‘Angel Couture’
Reese describes this collaboration as a “full-circle moment.” Growing up, she was captivated by Juicy Couture’s impactful designs. The ‘Angel Couture’ collection features a reimagining of the brand’s signature velour fabric and bold graphics, offering a fresh take with unique velour sets, graphic tees, and standout pieces.
Reese’s Thoughts on the Collaboration
In her own words, Reese expressed enthusiasm about the partnership: "I grew up loving the brand, so representing Viva La Juicy and co-designing my own collection has been incredible. Juicy Couture has always epitomized confidence and fun in fashion. With Angel Couture, I aimed to infuse that same spirit into pieces that exude fearlessness and elevate your style."
The ‘Angel Couture’ collection is available as a limited edition on Juicy Couture’s website.
A Look at Juicy Couture
Juicy Couture positions itself as a casual luxury brand, offering a diverse array of products, including apparel for women, girls, and babies, plus handbags, shoes, swimwear, and accessories. Available in around 94 countries, its fragrances are among the world’s favorite prestige scents, distributed across 25,000 retail locations.
What are your thoughts on the collaboration between Juicy Couture and Angel Reese?