Nagarjuna Appreciates Delhi HC for Safeguarding His Identity Rights
Nagarjuna’s Gratitude to the Delhi High Court
Nagarjuna recently expressed gratitude towards the Delhi High Court for its decision to safeguard his personality rights. This measure comes in response to concerns about the misuse of his identity in the digital realm.
Details of the Case
The actor emphasized the importance of protecting his identity from digital exploitation. Nagarjuna, who boasts an impressive career with numerous films, acknowledged the court’s role in ensuring a fair outcome.
Expressing his feelings on social media, he stated, “I’m grateful to the Hon’ble Delhi High Court for safeguarding my personality rights in today’s digital age. Thank you for standing by me.” 🙏🏼
Legal Perspective
The legal team, led by Senior Counsel Mr. Vaibhav Gaggar, emphasized Nagarjuna’s reputation in the Telugu cinema industry. With millions of followers across various platforms, the actor’s online presence makes him a prime target for unauthorized uses of his image.
The petition addressed several issues, including unauthorized merchandising and AI-generated content falsely representing him. The Counsel stated that online videos wrongly attributed to Nagarjuna could cause long-term harm to his brand.
The Court’s Observations
The Court noted that once content is online, it can be quickly exploited for generating AI models. Justice Karia pointed out the challenge of ensuring the longevity of protections for famous personalities, highlighting the necessity for continuous vigilance against misuse.
Recent court actions have similarly worked to prevent the violations faced by other Bollywood celebrities like Aishwarya Rai and Abhishek Bachchan, reinforcing the importance of publicity and personality rights in the digital age.
How do you feel about the steps taken to protect celebrities’ rights in the digital realm?