Aishwarya Rai and Abhishek Bachchan Sue YouTube for ₹4 Crore Over AI Deepfakes
Aishwarya Rai and Abhishek Bachchan File Lawsuit Against YouTube
Legal Action Over AI-Generated Content
Actors Aishwarya Rai and Abhishek Bachchan have initiated a lawsuit against YouTube for damages amounting to approximately ₹4 crore. This legal action stems from concerns over AI-generated deepfake videos that the couple alleges feature inappropriate content and misrepresent their identities. The couple is seeking compensation and a permanent injunction to stop the misuse of their likenesses.
Allegations of Misrepresentation
The legal filings include numerous links and screenshots of videos that Aishwarya and Abhishek have labeled as "fictitious" or "sexually explicit." According to reports, they argue that YouTube’s policies regarding content creation and AI training carry significant risks, allowing misleading portrayals of public figures to proliferate online.
Concerns About AI Training
The couple has expressed worries that AI models trained on such biased content may further spread misinformation. They claim that if the AI uses inappropriate content depicting them negatively, it could perpetuate false narratives in the public domain. This issue raises critical questions about content ownership and ethical AI practices.
Next Steps in the Legal Proceedings
The Delhi High Court has mandated that Google’s legal representatives submit their responses by the next hearing scheduled for January 15. This lawsuit marks a significant development in the ongoing discourse surrounding the rights of individuals in an age of rapidly advancing technology.
Updates on Their Careers
Aishwarya’s most recent role was in the film Ponniyin Selvan: II (2023), while Abhishek appeared in Kaalidhar Laapata. He is set to star alongside Shah Rukh Khan in the upcoming movie King. As their legal battle continues, fans eagerly await their next on-screen appearances.
What are your thoughts on AI-generated content and its implications for celebrity rights?
