Gymshark Unveils First Footwear Collection in Collaboration with R.A.D

Global fitness apparel brand Gymshark has made a significant stride by introducing its debut footwear line in partnership with the British performance shoe brand R.A.D.

This collaboration unites two of the UK’s most renowned brands in the performance sector, responding to the demand from the Gymshark community for footwear that complements their training apparel. For R.A.D., this marks their most prominent partnership to date as they look to expand their influence in both the UK and US fitness markets.

The limited-edition footwear line, available from September 10 on Gymshark.com, features two models: the R.A.D One V2 and the R-1. Both have been reimagined in Gymshark’s signature muted colors, including white silver, weighted purple, pebble grey, and triple black.

The R.A.D One V2 is specifically designed for versatile training, offering 360-degree stability for lifting, exceptional grip, durability, and flexibility. It caters to various movements like rope climbs, handstand push-ups, and burpees. In contrast, the R-1 is a lightweight cross-training shoe ideal for gym, HIIT, and running styles. Each will be priced at 130 pounds.

Ben Francis, founder and CEO of Gymshark, stated, “Gymshark isn’t just a sports or athleisure brand; it’s a gym brand. A year ago, we launched our ‘We Do Gym’ campaign, marking our commitment to offer everything one would possibly need for their gym routine, and now, we’ve finally achieved that with shoes.”

He further expressed, “The shoes had to look fantastic and perform exceptionally well. We needed something that our community would love for both gym use and casual wear. R.A.D has been impressive since the beginning; their shoes are designed for more than just performance—they look better than any other shoe on the gym floor.”

Ben Massey, founder of R.A.D, shared his thoughts, stating, “This collaboration is incredible for us. Having the Gymshark logo featured on our shoes is a significant milestone, given that Gymshark represents a global icon in the fitness world.”

He also remarked, “As an underdog brand building from scratch, collaborating with a well-established name in the gym industry feels like an exciting convergence.”