StarHub and Mediacorp Join Forces to Enhance Singapore’s Entertainment Scene

Strategic Partnership Announcement

Mediacorp and StarHub have unveiled a strategic partnership that aims to harness their combined strengths to enhance entertainment options for Singaporean viewers. This collaboration will broaden the viewing experience by merging content offerings from both companies.

Exciting Content Collaborations

Starting next month, subscribers will be able to access StarHub TV+ content packages through Mediacorp’s digital streaming platform, mewatch. This includes thrilling live sports events such as the Premier League, FA Cup, and NBA. Additionally, popular Asian channels like KBS World, TVB, Zee, and Astro will be part of the lineup, alongside fan favorites like AXN, BBC, and Nickelodeon.

Flexible Viewing Options

Customers can anticipate a range of flexible micro-packages and free subscription options tailored to meet various preferences and budgets. Mediacorp has indicated that detailed pricing will be shared as the launch date approaches.

Current Subscribers

Existing StarHub TV+ users will continue using their current service for now and will not be automatically transitioned to mewatch.

Vision for the Future

StarHub CEO Nikhil Eapen expressed that this partnership will provide audiences with an exciting mix of content, combining both global sporting events and local favorites. Mediacorp CEO Tham Loke Kheng emphasized that this collaboration marks a significant milestone for Singapore’s media landscape.

“By combining our strengths, we aim to enrich the entertainment experience for viewers in Singapore,” she noted, highlighting that advertisers will benefit from a comprehensive suite of solutions across various platforms for optimal campaign effectiveness.